Tonight, was a night to remember for our Kitty Krew. We attended the launch celebration of the Hello Kitty Fragrant Jewels Collection. You know we had to high tail it down, fight Downtown LA Traffic to the Sanrio Store at the Japanese Village Plaza in Little Tokyo. When we arrived, we were greeted with all the love and hospitality only a Sanrio Store can bring. What made this trip extra special was to see all the lifelong fabulous fans adorned in Hello Kitty clothes. This event did not disappoint. Great music from the DJ, Hello Kitty themed treats and you know the girl of the hour, Hello Kitty, made an appearance.
With all this fun, we were introduced to a new product launch. Sanrio and Los Angeles company Fragrant Jewels, collaborated on Hello Kitty shaped bath bombs and scented candles. This collection will include seven different collectible rings (that can be ordered by size) hidden in each of their products. The rings are each stylized collectibles that any Hello Kitty Collector would be proud to wear.
Fragrant Jewels is known for their quality sustainable candles and bath bombs that have rings inside. There’s also a chance to win a $10K ring! This makes it part of the fun that I’m sure attracted Sanrio to this collaboration. With the iconic brand of Hello Kitty and the quality and elegance that is Fragrant Jewels, it was for sure to make for a great product. We were treated with a pink Hello Kitty Bath bomb with her signature bow in glitter, gold and matching scented candle. The scent is heavenly with hints of roses, peach and…well maybe bubble gum? I’m not sure on the bubble gum but it’s truly to die for. The candle was poured in heavy reusable glass but to the touch of the wax, I knew softness was something special and luxurious. I’m usually highly sensitive to fragrances, but these scents were light and pleasantly long lasting.
A few celebs came tonight who are fans of the brands. Team Sparkle (@teamsparkle), Amina Mucciolo (@studiomucci) were there as part of the Hello Kitty faithful dressed head to toe in Hello Kitty themed attire. Being a fan of Sanrio since I was in the 3rd grade, this event brought me back to the first time I fell in love with the brand. Thank you to both Fragrant Jewels and Sanrio for an incredible evening.
[BONUS] You know I had to test the bath bomb when I got home. Please see this video of our unboxing and bath bomb test with Kitty Krew Ambassador, Little Miss Cheeky Johnson…